Melanjo
Melanjo is an e-commerce application that can be used by Micro, Small, and Medium Enterprises (MSMEs) for various business models, such as retail and online ordering. The application is equipped with a feature to integrate with RajaOngkir, allowing MSMEs to easily calculate shipping costs and manage their logistics. With Melanjo, MSMEs can expand their market reach, increase their sales, and improve their customer satisfaction, all while minimizing their operational costs.
Challenges
Developing a robust online store application presents several key challenges, particularly in providing accurate shipping cost calculations via RajaOngkir API integration and ensuring optimal performance and security within the Laravel 10 framework. MSMEs often struggle with:
- Limited technical knowledge to set up and manage e-commerce platforms
- High costs associated with existing e-commerce solutions
- Complex shipping cost calculations for Indonesian logistics
- Lack of integrated inventory management systems
- Difficulty in managing customer orders and payments
- Need for mobile-responsive design for modern consumers
Solution
This online store application was developed independently over three months, encompassing planning, development, testing, and debugging phases leading to deployment. Laravel 10 was chosen as the primary framework, with RajaOngkir API integrated for real-time shipping cost calculations.
Complete E-commerce Solution
Full-featured online store with product catalog, shopping cart, order management, and customer accounts.
RajaOngkir Integration
Real-time shipping cost calculation for all major Indonesian courier services including JNE, TIKI, and Pos Indonesia.
Secure Admin Panel
Comprehensive admin dashboard for managing products, orders, customers, and business analytics.
Mobile Responsive
Fully responsive design that works seamlessly across desktop, tablet, and mobile devices.
Payment Integration
Multiple payment options including bank transfer, e-wallet, and cash on delivery for customer convenience.
Business Analytics
Built-in analytics and reporting tools to help MSMEs track sales, customer behavior, and business growth.
Impact & Results
Melanjo has successfully empowered MSMEs to establish their online presence and compete in the digital marketplace:
- Cost-Effective Solution: Significantly reduced the barrier to entry for MSMEs wanting to sell online
- Streamlined Operations: Automated inventory management and order processing save time and reduce errors
- Accurate Shipping: RajaOngkir integration ensures precise shipping cost calculations, improving customer trust
- Enhanced Customer Experience: User-friendly interface and mobile responsiveness improve customer satisfaction
- Business Growth: Enables MSMEs to reach wider markets and increase sales through online channels
- Data-Driven Decisions: Analytics tools help business owners make informed decisions about their operations
Conclusion
Melanjo represents a comprehensive e-commerce solution specifically designed for the Indonesian MSME market. By focusing on ease of use, cost-effectiveness, and local market needs (such as RajaOngkir integration), the platform successfully bridges the gap between traditional small businesses and the digital economy.
This project demonstrates my ability to understand market needs, implement complex integrations, and deliver practical solutions that drive real business value. The success of Melanjo showcases how technology can empower small businesses to thrive in the digital age while maintaining their focus on providing quality products and services to their customers.
